Insights on AI advertising, publisher monetization, and the future of intent.
Practical articles for brands, publishers, and AI platforms learning how advertising and monetization work inside AI-driven discovery and decision flows.
Digital Advertising articles
Curated for readers evaluating the next generation of digital advertising.
How Publishers Can Monetize Commercial Intent Without Adding More Display Ad Slots
A monetization framework for publishers that want to capture high-intent commerce moments without increasing ad load or hurting user experience.
How to Monetize an AI Assistant: Ads, Affiliate, Subscriptions, and CPX Compared
A decision guide for AI product teams comparing subscriptions, affiliate, ads, and CPX monetization models for assistants and agents.
Turning Insights Into Income: How AI Platforms Are Monetizing Intelligence
AI platforms are moving beyond subscriptions to monetize intelligence itself. This post explores how insights become income—and why intent-based, agentic monetization is the next shift.
Perplexity CEO Aravind Validates AdMesh as the Future of Revenue Sharing With Users
Perplexity CEO Aravind signals a shift toward revenue sharing in AI interfaces. This post explains why AdMesh’s intent-based, agentic model aligns with the future of user-first monetization.
The Rise of Performance-Based AI
As AI interfaces replace browsing, advertising shifts from impressions to outcomes. This post explores the rise of performance-based AI and why intent, trust, and results now define monetization.
Why Monetization Is an AI Infrastructure Problem
As AI becomes the primary interface, monetization can no longer be an afterthought. This post explains why AI monetization is an infrastructure problem—and what must change to fix it.